glosys Segmentation Overview
glosys Segmentation, a product of glosys CRM Platform, provides AI & Cloud Software Suite and SaaS Applications and Services for Marketing Team to render analysis and optimization of campaigning, demographic, behavioral and geographical segmentaion for the customers in the digital world
Features We offer
Campaigning Analysis
Campaigning Analytics based on marketing and customer segments
Demographic segmentation
Analysis of demographic segmentation in terms of age, gender, marital status, education, employment, and income
Behavioral Segmentation
Analysis of behavioral segmentation in terms of web page clicks, past purchases, product usage, emails opened and responded
Geographical Segmentation
Analysis of geographical segmentation in terms of location and culture
Segmentation Optimization and Metrics
Optimization of conversion, retention and churn rates based on offers and discounts
Meet Your Marketing Objectives & Needs